Its Known as SEO .... Search Engine Optimization. And if you want to be found on this crazy place called the web, you need to learn it. Google, Yahoo, MSN, and other send out what the call Spiders to crawl the web, looking for good things to bring back.
Google and other search engines are strange. Trying to figure out what it is they want in a website is sometimes like throwing darts blindfolded. I have been at the top of their lists...and have been at the bottom and everywhere in between. But just how can one improve their ranking? I have discovered a few things that seem to help.
1. FRESH content.
This excites the spiders like a wolf around raw meat. so add new items often. New listings, new blog posts, a new picture, SOMETHING anything to get them smelling the fresh blood.
2. Tags.
Tags ARE important for blogs, pictures, etc for they tell the Search Engines in shorthand what it is all about. Like this blogs tags.
3. Attributes
Ahhh Now these little things are great! But can be tricky to use. But they will tell those spiders what the item is and help your customers find them in a search.
4. Pictures
For some STRANGE reason, they love to see pictures. So post a few in your blog, be sure you have some on your web page, and include them in your item listings.
5. Be Keyword aware.
Keywords ARE great, especially in Titles and the first 100 words or so of anything. The Spiders love simple and presence. They will pick up on "Red Hat Size Medium" before they will "Beautiful Fancy Hat" But at the same time will not like it if you are just using the buzz words like " ruby red eBay cap hat ladies men children's". If they think you are spamming they will dump you, So be careful to stick to the facts, Jack!
6. Changes
Google and others like to mix it up! Sometimes just the simplest changes work to trick them into thinking that everything is new. So redo your bio, change a picture, color, rearrange layout just a little and see.
7. Link Backs
Here these to can be tricky. They love links...but hate those that are not relevant. Where you place links to your blog, website etc should be places that pertain to what your blog website etc are all about. Or at least have some relevance to them.
This is just some of what I have figured out...and have worked on this weekend doing to this blog, and my website: www.2wolves.com , my Bonanzle booths: www.bonanzle.com/renagade and www.bonanzle.com/RenagadesRelics .
I would LOVE to hear some of YOUR suggestions...What is good for SEO??
(commenting on Blogs is good for SEO too! LOL)
Later...........Renagade
Some places for great information on this:
Posts
3 comments:
Keep the first 125 words of your product description keyword rich and relevant.
This would NOT include a rant on how you are not responsible if the Post Office looses the package.
Good info and reminder!
Another great post! A web site is just like a B&M store, you have to dust and clean and rearrange your items all of the time.
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